Mentor | Kick Collector | Sportbike Rider | Beat Knocka Rocka

Spearheading marketing opportunities, conceptualizing and materializing profitable results through promotional strategies, are all identified skill sets of Porsche Taylor. With over 15 years of experience as a marketing manager, graphic designer, Celebrity DJ, producer and consultant for many exclusive industry events, the Hawaiian born and Los Angeles raised leader reigns supreme. Serving as an intricate liaison between her various worlds & Corporate America, Taylor has delivered high profile product placement and cross-promotional campaigns to the marketplace. In addition to her many achievements, She currently serves as the Owner and Creative Director of Springcart Design Lab in Los Angeles, CA.

After 5 years in the music industry, Porsche Taylor joined Adidas in 2001 as the National Lifestyle Promotions manager, where she successfully created award winning brand strategies and marketing campaigns for Kobe Bryant, Tracy McGrady, Kevin Garnett, and Missy Elliott. With an unprecedented entrepreneur spirit complimented by genuine interest and personal interaction with her clients and consumers, Taylor formed and maintained great relationships with many of today’s sought after celebrities. Over her 8-year tenure, she actively helped to spread the Adidas brand throughout urban and general markets.

Porsche’s passion for graphic design led her to develop Springcart Design Lab (SDL) along with her partner, Myisha McCarthy. Ultimately, the success SDL allowed her to leave Adidas in 2009 and focus solely on offering a full array of graphic design and printing services. Her goal is to provide the same quality of branding for small businesses as their corporate counterparts, while saving both time and money.

Over the course of her career, Porsche Taylor has learned to utilize her position by assisting with community events and establishing her self as a role model for young aspiring men and women. In addition to SDL, she serves as the Marketing Director for the Y.E.L. Program, a youth based workshop specializing in careers in fashion and entertainment. Working with youth helps to keep her branding campaigns and concepts fresh and relevant to consumers.

When not developing brand campaigns, spinning at the hottest parties, or helping to build the future leaders of fashion and entertainment, Porsche can be found rolling on her Suzuki Hayabusa. She is known throughout LA as PT Cruiser, PR officer of Steel Horses MC. With a unique skill set and a youthful outlook, Porsche Taylor is a proven renaissance woman.